Branding: Why are Style Guides So Important?
A style guide, or also commonly called a standards manual, is a set of guidelines for the way your brand should be presented from both a graphic and language.
Web Design Trends & Predictions for 2017
With the 2016 nearing a close, our thoughts are starting to drift towards the next set of emerging web design trends for 2017.
How to Create a Killer Tagline
Coming up with a memorable tagline can appear to be a daunting task when creating a branding identity. But, when done well, a tagline, or slogan, can take your reach to the next level.
Designer Tips: In-Person Meetings
Face-to-face meetings can seem daunting at first, but with the right mind-set and preparation they can become a beneficial tool to solidifying a client. According to a study by Oxford Economics USA, in-person meetings are far more effective than virtual meetings, especially with prospective customers.